Last updated: 30 July 2026
B Beautiful Bath & Body (“we”, “us”, “our”) is committed to protecting your privacy in accordance with the Protection of Personal Information Act, 2013 (POPIA). This policy explains what personal information we collect through bbeautiful.co.za, how we use it, and your rights.
Information we collect
- Contact details you provide when creating an account, placing an order, or subscribing to our newsletter (name, email address, phone number, delivery and billing address).
- Order and payment information, including items purchased, order value, and payment method. We do not store your full card or bank details — these are processed directly by our payment provider (Payfast) or, for direct EFT payments, by your own bank.
- Technical information such as IP address, browser type, and pages visited, collected automatically to help us operate and improve the site.
How we use your information
- To process and deliver your orders, including sharing your delivery address with our courier partner.
- To communicate with you about your order, account, or customer service queries.
- To send you marketing communications, such as our newsletter, only if you have opted in — and to let you unsubscribe at any time.
- To comply with our legal and tax obligations.
Sharing your information
We share personal information only where necessary: with payment providers to process payments, with couriers to deliver your order, and with service providers who help us run this website (for example, our hosting provider). We do not sell your personal information to third parties.
Your rights under POPIA
You have the right to access, correct, or request deletion of your personal information, to object to processing, and to lodge a complaint with the Information Regulator of South Africa. To exercise these rights, contact us at admin@bbeautiful.co.za.
Data retention & security
We keep personal information only for as long as necessary for the purposes described above, or as required by law, and we take reasonable technical and organisational measures to protect it.
Cookies
Our site may use cookies to remember your cart contents and improve your browsing experience. You can disable cookies at any time in your browser settings.
Contact us
If you have any questions about this policy, please contact us at admin@bbeautiful.co.za.
Note: this policy is a template starting point and should be reviewed by a qualified professional to confirm it fully covers your specific business practices.